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Facts for Life Wall Calendar

Home > Programmes > Facts for Life Wall Calendar


Facts for Life Wall Calendar


Facts for Life Wall Calendar

This 13-month calendar, corresponding to the 13 Facts for Life messages, makes life-saving information easily available to everyone. It presents important health information about an issue or concern that every family has a right to know. The messages are simple, and people in Maharashtra can act on them. The calendar will also indicate state health days, and health educational mass media events.


Name: Facts for Life Wall Calendar
Theme: Health Education to Mothers Region and Country: Maharashtra, India
Partners: Beneficiaries:
Funding Need: Budget:
Duration: Contact:


The following are the 13 essential messages distilled from Facts for Life.

  1. The health of both women and children can be significantly improved when births are spaced at least two years apart, when pregnancy is avoided before age 18 and after age 35, and when a woman has no more than four pregnancies in total.
  2. All pregnant women should visit a health worker for prenatal care, and all births should be assisted by a skilled birth attendant. All pregnant women and their families need to know the warning signs of problems during pregnancy and have plans for obtaining immediate skilled help if problems arise.
  3. Children learn from the moment of birth. They grow and learn fastest when they receive attention, affection and stimulation, in addition to good nutrition and proper health care. Encouraging children to observe and to express themselves, to play and explore, helps them learn and develop socially, physically and intellectually.
  4. Breastmilk alone is the only food and drink an infant needs for the first six months. After six months, infants need other foods in addition to breastmilk.
  5. Poor nutrition during the mother's pregnancy or during the child's first two years can slow a child's mental and physical development for life. From birth to age two, children should be weighed every month. If a young child does not gain weight over a two-month period, something is wrong.
  6. Every child needs a series of immunizations during the first year of life to protect against diseases that can cause poor growth, disability or death. Every woman of childbearing age needs to be protected against tetanus. Even if the woman was immunized earlier, she needs to check with a health worker.
  7. A child with diarrhoea needs to drink plenty of the right liquids – breastmilk, fruit juice or oral rehydration salts (ORS). If the diarrhoea is bloody or frequent and watery, the child is in danger and should be taken to a health centre for immediate treatment.
  8. Most children with coughs or colds will get better on their own. But if a child with a cough is breathing rapidly or with difficulty, the child is in danger and needs to be taken to a health centre for immediate treatment.
  9. Many illnesses can be prevented by good hygiene practices – using clean toilets or latrines, washing hands with soap and water or ash and water after defecating and before handling food, using water from a safe source, and keeping food and water clean.
  10. Malaria, which is transmitted through mosquito bites, can be fatal. Wherever malaria is common, mosquito nets treated with a recommended insecticide should be used, any child with a fever should be examined by a trained health worker, and pregnant women should take antimalarial tablets recommended by a health worker.
  11. AIDS is a fatal but preventable disease. HIV, the virus that causes AIDS, spreads through unprotected sex (intercourse without a condom), transfusions of unscreened blood, contaminated needles and syringes (most often those used for injecting drugs), and from an infected woman to her child during pregnancy, childbirth or breastfeeding. It is essential for everyone to know about HIV/AIDS and how to prevent it. The risk of infection through the primary sexual route can be reduced by practicing safer sex. Women who are or could be infected with HIV should consult a qualified health worker for information, counselling and testing to protect their health and reduce the risk of infecting their infants.
  12. Many serious accidents can be prevented if parents or caretakers watch young children carefully and keep their environment safe.
  13. In disaster or emergency situations, children should receive essential health care, including measles vaccination and micronutrient supplementation. In stressful situations, it is always preferable for children to be cared for by their parents or other familiar adults. Breastfeeding is particularly important at this time.

Programme Activities:
Printed health information that is always accessible to mothers is a very valuable resource. This programme will create and distribute Facts for Life Wall Calendars, in Marathi, to give to all mothers with the 13 Facts for Life messages accompanying each month. The calendar will include thirteen months, January of the current year and January of the following year, and a few ( how many) other pages of health information. Each month will be accompanied by a relevant picture to the Facts for Life health message that all mothers have the right to know. This information will finally be available for mothers at their fingertips. Mothers will be more inclined to keep the health information visible because it will be on a useful wall calendar.

The calendars will also serve the purpose of promoting local health days and health educational mass media events on the radio or TV. After each community decides when and where these events will be held, the calendar will print the relevant information on that date of the calendar for all mothers to know. These calendars will provide knowledge to mothers about the Facts for Life messages, and also mobilize the community for local health events by providing necessary information in the calendar.

These calendars will incorporate built-in sustainability and monitoring. The prospect of yearly reprinting allows permanent sustainability, integrated with a continuation of health days and health educational mass media events scheduled on the calendar.

Intended Results:
Mothers will have printed health information, specifically the Facts for Life messages, at their fingertips for reference purposes. This information will be printed on a useful Marathi Facts for Life Wall Calendar that families will keep visible and accessible. Also, mothers and the community will be aware of local health events and educational mass media events because the calendar will advertise the relevant information the public needs to know to participate in and learn from these events.

Programme Management and Implementation:
This programme will be managed and implemented by the State of Maharashtra and local printing companies.

Programme Monitoring and Evaluation:
Initially, programme monitoring and evaluation will oversee calendar distribution, accuracy of printed information, and that local health events and educational mass media events occur when advertised on the calendar. Eventually, long-term monitoring will be in the form of surveys and success statistics will be conducted by the government of Maharashtra and the National Family Health Survey (NFHS), and HETV will work closely with the government to incorporate feedback and revise the programmes for increased efficiency and efficacy.

Learning and Dissemination:

Related Resources:

Facts for Life

Every year, nearly 11 million children die from preventable causes before reaching their fifth birthday. Millions more survive only to face diminished futures, unable to develop to their full potential.

Many of these deaths can be avoided if parents and caregivers understand what to do when illness strikes and how to recognize the danger signs that signal the need for medical help. Facts for Life presents, in simple language, the most authoritative information about practical, effective and low-cost ways to protect children's lives and health. Everyone has the right to know this information.

Since it was first published in 1989, Facts for Life has become one of the world's most popular books, with more than 15 million copies in use in 215 languages in 200 countries. The book is co-published by UNICEF, WHO, UNESCO, UNFPA, UNDP, UNAIDS, WFP and the World Bank.



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